Thinking about Commerce
Perspectives on eCommerce strategy, product design, engineering, and growth from the Ariveh team.
Why African eCommerce Needs Localized Infrastructure — Not Just Global Tools
Most global platforms weren't built for Africa's realities: mobile-first users, fragmented logistics, and diverse payment ecosystems. Here's what a purpose-built stack looks like.
Introducing ArivehDeliver 2.0: Real-Time Driver Intelligence
Our latest release brings AI-powered route optimization, live ETAs, and a redesigned driver app that cuts average delivery times by 22%.
10 Technical SEO Wins Every eCommerce Store Should Implement in 2026
From Core Web Vitals to structured product data — the SEO improvements that move the needle and take less than a sprint to ship.
The Checkout Redesign That Lifted Conversion by 31%
A deep-dive into the UX decisions, A/B test results, and design principles behind one of our most impactful client projects of the year.
How We Scaled a Marketplace to 2M Listings Without Rewriting the Core
Database sharding, caching layers, and search indexing — the architectural decisions that let us grow without breaking things.
B2B Commerce Is Having a Moment — Here's What's Driving It
Procurement teams now expect consumer-grade UX. We break down the trends pushing B2B platforms to modernize fast.